hi , i am hila .

a researcher, designer, and mentor

Check Out My Resume

about me

As a UX researcher and designer, I explore how people understand and engage with AI. My background in architecture, human–computer interaction, and immersive technology shapes a multidisciplinary approach to studying experience at the intersection of design, engineering, and intelligent systems. I focus on uncovering the social, cultural, and behavioral factors that influence how people adopt and interact with emerging technology.

My current research examines how designers and engineers form mental models of AI, particularly tools like ChatGPT, and how these models affect communication, decision-making, and collaboration. By analyzing prompting strategy, interaction dynamic, and adoption pattern, I develop frameworks that make human–AI interaction more intuitive, effective, and impactful. My goal is to guide the creation of user-centered, AI-driven solutions for the future.

profile_image

education

2012 - 2016

Bachelor of Architecture

Azad University

Focused on the fundamentals of architectural design, human-centered design principles, spatial experience, construction methods, and innovative problem-solving approaches.

2020 - 2022

Master of Architecture

Iowa State University

Concentrated on advanced spatial design, user behavior analysis, and the integration of technology and sustainability.

2022 - 2023

Master of Science in HCI

Iowa State University

Explored the impact of effectiveness of guidance cues for visual targets in virtual environments.

2023 - 2027(expected)

PhD in HCI

Iowa State University

Studying designer and engineer mental models of AI to improve communication, decision-making, and collaboration, and to create user-centered, AI-driven solutions.

top skills

Qualitative Research, Quantitative Analysis
Thematic coding, Concept Mapping
3D Modeling, Unity
idea generation, Concept diagramming
Problem Solving, Task Management
Project Planning, Time Management
Team Leadership, Mentoring
Cross-functional Teamwork, communication

experience

  • Summer 2025

    CX researcher Intern

    Customer Experience Analyst Intern

    Rocket Mortgage, Detroit, MI, USA

    Benchmarked Qualtrics Text iQ against ChatGPT for qualitative data tagging and sentiment analysis, demonstrating ChatGPT's superior performance through prompt engineering. Developed a reusable framework for research tasks, analyzed NPS shifts across clients, and delivered product recommendations to improve the digital mortgage journey. Won "Best Use of AI for Discovery & Research" at a company-wide hackathon.

  • 2023 – 2027

    UX researcher & designer

    PhD Dissertation on designer-engineer teamwork

    Iowa State University, IA, USA

    Researching designer and engineer mental models of AI, with emphasis on ChatGPT, through surveys, interviews, and experiments. Collaborating with experts in HCI, computer science, architecture, and communication studies to uncover how professional background shapes AI understanding, communication, and collaboration, with the goal of developing frameworks that enhance cross-functional teamwork with AI.

  • 2023 – 2025

    UX researcher & designer

    NSF-Funded Cybersecurity Research

    Iowa State University, IA, USA

    As part of an interdisciplinary team, I am exploring innovative pathways to introduce cybersecurity knowledge to rural English learners through XR-enabled educational tools. By leveraging user research and game development in Unity, we aim to create an immersive and inclusive learning experience that teaches middle school students the fundamentals of cybersecurity.

  • Summer 2024

    Research & 3D Modeling Mentor

    NSF REU (Research Experience for Undergrads)

    Iowa State University, IA, USA

    Instructed nine undergraduates in Blender and mentored three students in creating a 3D mini-game on electric circuits for middle school English learners in rural areas.

  • 2022 – 2024

    University Instructor

    Architecture Studio Course

    Iowa State University, IA, USA

    Instructed second-year undergraduate architecture students in a 6-credit studio course, holding weekly desk crits, midterm and final reviews, and participating in field trips with over 100 students to Chicago, IL and Columbus, IN each semester.

  • 2022 – 2023

    UX researcher & designer

    Master Thesis on Sensory Cues in Virtual Reality

    Iowa State University, IA, USA

    Designed and executed a mixed-method user experience study on the effectiveness of guidance cues for visual targets in virtual environments.

  • Summer 2023

    Research & 3D Modeling Mentor

    NSF REU (Research Experience for Undergrads)

    Iowa State University, IA, USA

    Instructed nine undergraduates in Blender and mentored three students in creating a 3D mini-game 3D game to inspire first-gen, middle school English learners in rural areas.

  • 2022 - 2022 (eight months)

    Architect Intern

    Klingner & Associates, PC

    Pella, IA, USA

    Engaged in the site visit, design, and construction phases of four projects, produced technical drawings and 3D models, and collaborated in client meetings to listen to and document their requirements and desires.

  • 2016 - 2018 (~three years)

    founder, owner, designer

    Risen Design Architecture Studio

    Iran

    Managed the full design and construction process of nine industrial and residential projects, delivering them with fewer revisions and cost savings, while creating inclusive designs that met diverse client needs and earning recognition for excellence in client satisfaction.

publications

portfolio

Contact Me

Hila Sabouni

hsabouni[at]iastate[dot]edu

www.linkedin.com/in/hilasabouni